Toei Animation Launches Eterna Animation Brand for Original Productions

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Toei Animation has announced the launch of Eterna Animation, a new creative label focused on original in-house productions. Unveiled in the lead-up to the studio's 70th anniversary in 2026, the initiative signals a bold step forward in Toei's commitment to creative innovation and global expansion. The new brand arrives on the heels of international acclaim for Amedama (Magic Candies), a short film based on a picture book by Heena Baek, which was nominated for Best Animated Short Film...