Apple's WWDC 2025 marked a strategic retreat from its overambitious AI promises; SVP Craig Federighi openly admitted Siri's AI features need more time (Ben Thompson/Stratechery)

Wait 5 sec.

Ben Thompson / Stratechery:Apple's WWDC 2025 marked a strategic retreat from its overambitious AI promises; SVP Craig Federighi openly admitted Siri's AI features need more time  —  If WWDC's opening video — which cast Apple executives as characters in the upcoming F1 movie, with Senior Vice President …