$NOW (ServiceNow) on the WEEKLY - massive REBOUND in the cards

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$NOW (ServiceNow) on the WEEKLY - massive REBOUND in the cardsServiceNow, Inc.BATS:NOWColdBloodedCharterNOW (ServiceNow, Inc.) on the WEEKLY - massive REBOUND in the cards I haven’t analyzed this company in a long time, probably last around mid-2025, when the accelerating correction was already underway after many fantastic years of growth and constantly rising expectations from investors for endless profit multiplication. Every party like this eventually ends and this one ended in early 2025 at a price reaching nearly $240, from a technical perspective it was already the fifth and final Elliott Wave and the entire cycle lasted over two years. After the last steep wave, a correction had to come, and from a fundamental perspective it’s easy to find the obvious reason - fear about AI’s impact on the business. Looking at the weekly chart, the primary timeframe for considering an investment, this looks like the final stages of the correction and one aspect immediately stands out - gigantic selling volumes this year. Is this capitulation, or is there still more blood ahead? That required digging deeper, meaning checking who is actually selling. What I found increases my conviction that the correction has either already ended or is very close to ending. First of all, it’s worth knowing that insiders, including the CEO, were heavily selling shares throughout all of 2025, especially around the top of the 5th wave in early 2025 and later during last summer’s so-called Dead Cat Bounce. Most of those insider sales, including management sales, were obviously pre-planned stock sales, so you can’t really argue that they are masters of technical analysis perfectly timing the top, it’s more that their moves themselves can “govern the chart”. If that’s the case, then it becomes even more important to examine what they are doing this year, and this is where it gets interesting. Insiders canceled planned share sales, while CEO Bill McDermott himself recently purchased $3M worth of shares with his own money. That is fairly rare and a very strong signal that insiders believe: a) in the bright future of the company b) that the stock price has fallen absurdly low (63% from ATH) compared to its value. I like both options, though there is also a third possibility — that this is a marketing signal out of fear of further panic. That option seems the least likely, especially considering the mega-bullish quarterly earnings in March. The latest earnings report from March delivered revenue growth and subscription revenue growth (both +22% YoY), EPS of 97c instead of the forecasted 80c, higher revenue targets - $1.5B instead of $1B etc. This company remains extremely strong, the accountant can keep partying. The final issue is the entry plan and that’s where I have the biggest problem, because I like having technical reasons, not only fundamental ones, and whether the correction is finished is ultimately a matter of probability. I’m mainly watching the RSI panel, this asset is excellent at signaling local tops and bottoms with divergences, just look at the upper panel - Bear and Hidden Bear / Bull and Hidden Bull gave fantastic buy and sell signals. Currently there is still nothing, so I decided on the following strategy: buying in 3 tranches: now ($87.3), second tranche once a Bull divergence appears on RSI and third once the daily trend shifts bullish. Alternatively, another tranche could be considered if price drops into the multi-year SUPPORT zone ($68 - $71, white box). PS. I marked the inevitable Death Cross on the chart and that opens the possibility for even lower prices, it’s important to remember that and if someone invests here, there needs to be strong conviction in the company’s value, I have that conviction and I will not sell even if price drops another 20%. 💙👽