Go.Compare has launched its price comparison services via an app on ChatGPT – using AI to search car, van and home insurance providers and help customers to save money on household bills. The new ChatGPT app allows users to access Go.Compare services directly from the ChatGPT interface and creates a way to search, compare and find deals, without leaving the chat. To use the app, consumers just need to open the ChatGPT app, click on the Apps section, search for “GoCompare” and connect to the app, adding it to your current chat. Lee Griffin, Chief Executive of Go.Compare said “Integrating Go.Compare with ChatGPT is an exciting step into AI and provides a new way for customers to find our service. “Where we hope this will help our customers is by providing quotes in a fraction of the time that it would take previously. From here, they can edit details and, if necessary, re-run quotes via the app. “Since its inception, Go.Compare has always aimed to push technology to the limit to make things easier for consumers, but without compromising on the cover that people buy. “We were the first comparison site to compare the product features of a policy and not just price, and it’s that ethos we try to bring to every new technological innovation. We know that speed is key; no one wants to spend more time than they have to on shopping for insurance, but this should never come at a price where cover is compromised. “By launching a ChatGPT app, we are meeting customers where they are – and we will always do this in a way that protects their interests when it comes to finding the right insurance cover. “It’s an exciting first step, and we’re looking forward to seeing how it performs and helping people save money even faster and easier than before.” NoYesInsurtech14 May, 2026