Disney Springs has spent the past several years expanding its lineup of shopping, dining, and entertainment, but it doesn’t take long for guests to let Disney know when something becomes an instant hit. Less than two weeks after welcoming its first visitors, Level99 has already generated enough interest that the venue is extending its operating hours to keep up with demand.Credit: EMLpotography, FlickrThat kind of response doesn’t happen often. New restaurants, stores, and attractions regularly debut at Disney Springs, but few make such an immediate impact that their schedule has to change almost right away. For Level99, however, the steady crowds have made it clear that guests are embracing Disney Springs‘ newest entertainment experience.Beginning Monday, July 13, visitors will have even more time to experience everything the venue has to offer as the location stays open later throughout the week.Disney Springs Adjusts Hours After Strong OpeningLevel99 officially opened at Disney Springs on June 29, giving guests a completely different type of attraction than what they’re used to finding at Walt Disney World’s shopping and dining district. Instead of another restaurant or retail location, the venue focuses on interactive challenges that encourage groups to compete, solve puzzles, and tackle physical games together.The concept appears to have resonated almost immediately.According to the newly announced schedule, the location will now operate with expanded evening hours beginning July 13:Monday through Thursday: 11:00 a.m. to 11:00 p.m.Friday: 11:00 a.m. to 11:30 p.m.Saturday: 10:00 a.m. to 11:30 p.m.Sunday: 10:00 a.m. to 11:00 p.m.Previously, the venue closed at 10:00 p.m. on weekdays and Sundays, while Friday and Saturday nights ended at 11:00 p.m. The updated schedule adds additional operating time across the board, giving guests more flexibility to fit the experience into their Disney Springs visit.Demand Has Been Strong Since Opening DayWhile Disney Springs is no stranger to busy weekends, it’s notable when a brand-new venue extends its hours this quickly after opening.That suggests guest demand has remained consistently high instead of fading after opening weekend. Initial curiosity can certainly drive crowds during a grand opening, but businesses typically wait to see whether interest levels remain steady before making operational changes.Credit: DisneyIn this case, extending the hours less than two weeks after opening sends a pretty clear message. More guests want to experience Level99 than the original schedule comfortably allowed.Longer hours also help spread attendance throughout the day. Instead of everyone trying to visit during the afternoon and early evening, guests now have additional nighttime availability, making it easier for families, locals, and vacationers to work the attraction into their schedules.For Disney Springs visitors, that’s welcome news. The district has become increasingly popular as a destination in its own right, with many guests spending an entire evening there rather than treating it as an afterthought following a day in the parks.A Different Kind of Disney Springs ExperienceOne reason Level99 has attracted so much attention is that it fills a niche Disney Springs hasn’t really offered before.Rather than sitting down for dinner or browsing shops, visitors actively participate in a series of physical and mental challenges. The experience encourages teamwork, friendly competition, and repeat play as guests attempt to improve their scores or tackle rooms they haven’t completed yet.That makes it appealing to a wide variety of visitors.Credit: Rough Tough, Real Stuff, FlickrFamilies traveling together can spend several hours working through the challenges. Groups of friends have another evening activity beyond dinner. Local residents now have another reason to make regular trips to Disney Springs without entering one of the theme parks.Because every visit can play out differently depending on which challenges guests choose, the attraction naturally encourages repeat visits as well.Filling the Space Left BehindThe opening also represents another chapter in the history of one of Disney Springs’ most recognizable entertainment locations.Level99 now occupies the building that most recently housed the NBA Experience. Before that, the same location served as DisneyQuest, an indoor interactive attraction that became a favorite for many longtime Disney fans.Credit: Level99Replacing a space with that much history always creates high expectations. Guests inevitably compare the newcomer to what came before, especially when DisneyQuest still holds a special place in the memories of many Walt Disney World visitors.So far, though, Level99 appears to be carving out its own identity instead of trying to recreate previous concepts. Its mix of physical challenges and interactive gameplay offers something unique within Disney Springs’ growing collection of entertainment options.Disney Springs Continues Expanding Beyond ShoppingThe popularity of Level99 also reflects how Disney Springs continues evolving.Years ago, many guests primarily visited for shopping or a meal after spending the day in one of Walt Disney World’s four theme parks. Today, Disney Springs has become a destination where visitors regularly spend an entire afternoon or evening.Entertainment has become a much bigger piece of that experience.Whether guests are looking for live music, specialty dining, bowling, movie theaters, or interactive attractions, Disney Springs now offers enough variety that every member of a group can usually find something they’re interested in.Adding Level99 only strengthens that lineup.For vacationers taking a break from the parks, it provides another activity that doesn’t require standing in attraction queues all day. For Central Florida residents, it creates another reason to visit Disney Springs even if they aren’t planning a Walt Disney World vacation.More Changes Could Come if Crowds ContinueThe extended hours may not be the last adjustment if attendance continues at its current pace.Businesses frequently monitor guest traffic after major openings, making additional staffing and scheduling changes as they learn when demand is highest. If evening crowds remain strong throughout the summer, further operational tweaks wouldn’t be surprising.For now, though, the expanded hours should help accommodate more visitors while giving guests additional opportunities to experience one of Disney Springs’ newest attractions.Credit: Erica Lauren, Inside the MagicIt’s still early, but Level99 has already accomplished something many new entertainment venues hope for but rarely achieve. Instead of relying solely on opening-week excitement, it has generated enough sustained interest to justify longer operating hours almost immediately after debuting.For Disney Springs, that’s an encouraging sign. Every successful addition gives guests another reason to extend their visit, return on future vacations, or stop by even when they aren’t planning a full day inside the theme parks.If the early response is any indication, Level99 could quickly become one of Disney Springs’ most popular entertainment destinations, and the decision to keep the doors open later suggests Disney expects those crowds to continue.The post Disney Springs Guests Are Packing One New Attraction So Fast Disney Is Staying Open Later appeared first on Inside the Magic.