Skip to navigationSkip to main contentSkip to right columnADVERTISEMENTJoe Tenebruso, The Motley FoolFri, July 3, 2026 at 4:16 AM GMT+2 2 min readShares of Apple (NASDAQ: AAPL) rose on Thursday, following reports that the iPhone maker was gearing up for a lucrative new product launch.Image source: The Motley Fool.Missed Nvidia in 2009? This Rare Signal Is Flashing Again. In 2009, a "Double Down" signal flashed for a little-known chipmaker called Nvidia. For the first time in years, that same "Total Conviction" signal is flashing for a company 1/100th the size of Nvidia. Continue »Foldable iPhones could make their debut early next yearApple is reportedly planning to launch at least five new iPhone models in the first half of 2027, according to Nikkei Asia. That includes a foldable, premium-priced "iPhone Ultra" model.Apple is said to have boosted its production goal for its new foldable phones to 10 million units, up from a prior target of about 8 million.The iPhone Ultra could carry a price tag of roughly $2,500, according to market intelligence firm IDC, and as high as $3,000 with increased storage.Hunting for cheaper memoryApple is also reportedly seeking a better deal on memory chips. To do so, it's attempting to source them from Chinese chipmakers ChangXin Memory Technologies (CXMT) and Yangtze Memory Technologies (YMTC), according to Bloomberg.Apple was recently forced to raise prices for Macs and iPads to offset the soaring costs of memory and other components.If Apple can broaden its production network, it could help to ease supply shortages. Lower memory and other input costs would also bolster Apple's profit margins.Should you buy stock in Apple right now?Before you buy stock in Apple, consider this:The Motley Fool Stock Advisor analyst team just identified what they believe are the 10 best stocks for investors to buy now… and Apple wasn't one of them. The 10 stocks that made the cut could produce monster returns in the coming years.Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you'd have $400,101!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you'd have $1,212,683!*Now, it's worth noting Stock Advisor's total average return is 911% — a market-crushing outperformance compared to 208% for the S&P 500. Don't miss the latest top 10 list, available with Stock Advisor, and join an investing community built by individual investors for individual investors.See the 10 stocks »*Stock Advisor returns as of July 2, 2026.Joe Tenebruso has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Apple. The Motley Fool has a disclosure policy.Why Apple Stock Rallied Today was originally published by The Motley FoolTerms and Privacy PolicyEU DSA contactPrivacy & Cookie SettingsMore Info