Damon Zumbroegel, an American architect, is grabbing attention on social media after he shared his experience of what international passengers encounter immediately after clearing immigration at Delhi Airport, prompting a response from industrialist Harsh Goenka.The viral video captures the duty-free section of Delhi Airport. The area houses stores selling a range of products, including cosmetics, luxury fragrances, chocolates, and snacks from international brands, typically sold without applicable local import duties and certain taxes.Sharing the video, Zumbroegel criticised the placement and aggressive sales tactics in the area, describing it as the first impression visitors receive after entering India. “WELCOME TO INDIA? This is how one enters India in Delhi. The welcome to all visitors……Immigration…then…‘BUY BUY BUY BUY BUY!’ Not even 5 feet from immigration. This is a real video of immigration in Delhi,” he wrote on X.The video also caught the attention of industrialist Harsh Goenka, who reshared it, questioning whether airports could offer passengers a more comfortable arrival experience.“At most of our airports, as you clear immigration and walk through the duty-free area, salespeople swarm around passengers, aggressively pushing products. Surely we can do better. Let’s give passengers a dignified, hassle-free entry into our country @RamMNK,” Goenka wrote.See here:At most of our airports, as you clear immigration and walk through the duty-free area, salespeople swarm around passengers, aggressively pushing products. Surely we can do better. Let’s give passengers a dignified, hassle-free entry into our country @RamMNK https://t.co/tzJkTqNgxs— Harsh Goenka (@hvgoenka) August 23, 2026Also Read | ‘India isn’t a cheaper version of US’: Anupam Mittal explains why global tech companies struggle in IndiaThe post has since sparked discussion about the airport arrival experience and whether commercial activity immediately after immigration should be designed differently to make the process more seamless for international travellers.“Absolutely. Worst than Janpath street vendors,” a user wrote. “India is a mirror. This man is clearly peeved because he has a bad experience at immigration. We get worse experiences at US,” another user commented.“What’s wrong with that? They are not harming you. You can say no and move on. You can tweet all day long, you have a platform to “sell”. This is their platform to sell. Better than boring exists in airports around the world,” a third user reacted.