NFL owners have approved Arctos purchasing a limited stake in the Atlanta Falcons.In August, it was announced the company, valued at $1.4 billion, was buying a 10 percent stake in the franchise, which would value it at $10.6 billion — $1 billion more than the world champion Seattle Seahawks.The Falcons are valued at $10.6 billion after the latest minority saleGettyThe latest approval was for 7.5 percent of the team, with Arctos committing to an additional 2.5 percent stake at a later date, subject to a separate vote of NFL ownership.Arctos joins the current group of limited partners that includes Brian Barker, Rosalind Brewer, Ron Canakaris, Dominique Dawes, Warrick Dunn, Doug Hertz, Alan Kestenbaum, Edward Mendel, Will Packer, Derek Smith and Rashaun Williams.Falcons owner Arthur Blank holds just under 73 percent of his franchise and it is not known if he is selling any shares in the latest deal.“We are pleased to welcome the team at Arctos to our ownership group as a limited partner,” said Blank in a statement released Tuesday.“Arctos has an impressive track record and has garnered tremendous respect across the sports landscape for their expertise and business acumen. Most importantly, they align with our Core Values and share our vision for continued investment in the organization and our surrounding community.“The proceeds from this transaction provide additional resources to further strategic investments in my family’s philanthropic focus areas as we continue our pursuit of helping create a brighter future for the people and communities we serve. I also express my gratitude to Byron Trott and the team at BDT & MSD Partners for their time and expertise through this process.”Dallas-based firm Arctos, which is owned by parent company KKR, already owns stakes in the Los Angeles Chargers, ($6 billion) Buffalo Bills ($6 billion), and Cleveland Browns ($8.6 billion).The maximum stake a firm can buy is 10 percent and there is a six-team limit.The company was founded in 2019 and acquired by KKR in 2026. Arctos is the largest institutional investor in professional sports franchise stakes globally and the only firm approved for multiteam ownership across all five major U.S. leagues (NBA, NFL, MLB, NHL, MLS).Arthur Blank recently added a new NWSL team to his sports portfolio, which also features the Falcons and Atlanta United FCGettyIt has interest in the NBA’s Warriors, Jazz, and Kings, the NHL’s Lightning, Mammoth, Wild, Penguins, and Devils, and MLB’s Giants, Astros, Padres, Dodgers, and Red Sox.“Arthur Blank has been instrumental in transforming Atlanta into one of the premier sports and entertainment destinations in the country, and the Falcons have been at the heart of that transformation,” said Chad Hutchinson, Partner at Arctos. “We’re honored to join the organization as a limited partner and excited to support Arthur and his team as they continue to build on that legacy for the city and its fans.”