This week, I'm joined by Cameron Tapler, Director of Branding and Product Management at Palmetto State Armory and the face most people see on PSA’s growing YouTube Channel. Cameron didn't come up through marketing. He started at PSA nearly a decade ago as a compliance manager on the manufacturing side, later took over compliance for all of the company's FFLs, and now helps decide what PSA builds and how it reaches shooters. Few companies roll out as many new guns in a year as PSA, so I wanted to hear how that process works from someone who has seen it from the regulatory floor up. Please give Cameron a warm welcome to the show!More TFB Behind the Gun Podcast Episodes:TFB Behind the Gun #233: Keeping Britain's Guns Alive in America TFB Behind the Gun #232: FAST Auto Rifle Division ft. Russell Phagan TFB Behind the Gun #231: Derrick Ratliff of Horizon Firearms TFB Behind the Gun #240: Inside PSA with Cameron TaplerCameron Tapler, Director of Branding and Product Management at Palmetto State Armory, joins TFB Behind the Gun for a look inside one of the busiest companies in the firearms industry. Cameron began his PSA career as a manufacturing compliance manager, moved into a corporate role overseeing compliance across the company's FFLs, and now works where branding and product development meet. We talk about his path through the company, how PSA has grown since its 2008 founding in South Carolina into a manufacturer with a catalog spanning ARs, AKs, and well beyond, and what it takes to move a new design from concept to production.Follow Palmetto State Armory:Website: https://palmettostatearmory.comYouTube: https://www.youtube.com/@PalmettoStateArmoryVideosInstagram: https://www.instagram.com/palmettostatearmoryofficialX: https://x.com/palmettoarmory Listen right here at TFB: Listen to Behind The Gun on TFB – https://www.thefirearmblog.com/blog/podcast/Listen on Apple Podcasts: Listen to Behind The Gun on Apple Podcasts – https://podcasts.apple.com/us/podcast/tfb-behind-the-gun-podcast/id1505843385Listen on Spotify: Listen to Behind The Gun on Spotify – https://open.spotify.com/show/5riFj2wJFloCtoKzvCc4ml?si=V-JiLBcXQSKw6cdtWzqdTwPlease support our Behind The Gun Podcast sponsors:Silencer Shop – www.silencershop.com If you’ve said that buying a silencer is too expensive, too long of a wait, or that the paperwork is too confusing, you’re not alone. Buying a silencer is a big deal, and we don’t take it lightly either! But it’s the easiest it’s ever been!Kimber – www.R7Mako.com Kimber’s award-winning R7 Mako: the polymer-frame, striker-fired micro-compact with 14 rounds total capacity, and a trigger you have to experience to believe. Feed your appetite for something different at www.R7Mako.com.VNSH Holsters – www.vnsh.com/behindthegun The VNSH (pronounced Vanish) holster is quickly becoming one of the most popular holsters in America and thousands of customers say it’s the most comfortable holster ever. Because you’re a supporter of TFB’s Behind the Gun podcast you can go to www.vnsh.com/behindthegun to get a $50 discount on the vanish holster which normally retails for $130. Visit www.vnsh.com/behindthegun to claim your $50 discount today!