AI alone won’t close India’s insurance gap as NITI Aayog seeks industry help to reach the ‘missing middle’

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To effectively narrow the insurance gap in India, collaboration between government and private entities is crucial, as technology alone is insufficient. While AI holds the promise to connect more individuals with insurance, accessibility issues persist. Special attention is needed for the often-overlooked 'missing middle' demographic. Establishing consumer trust and providing adequate coverage are key to broadening insurance use. Defining shared responsibilities is essential for achieving universal insurance access.