The Longevity Market Is Leaving $350 Billion on the Table in Unmet Demand From Women in Perimenopause and Menopause

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BCG Survey of 10,600 People Finds That Women Undergoing Perimenopause or Menopause Are the Most Engaged (and Among the Least Satisfied) Longevity Consumers These Women Already Outspend Every Other Age Group, but a Third of Them Would Spend Even More If the Right Product or Service Existed...