Mintos began offering commission-free trading in more than 4,000 US, European and global stocks today (Tuesday), with fractional shares from EUR 1. The Latvian investment platform said it charges no order or custody fees and has no paid plans.US stocks are priced and traded in euros, with no currency-conversion charge, according to the company. Investors can buy shares manually or through recurring plans set weekly, monthly or quarterly.London's trading industry is coming home!The launch puts a platform built on consumer loans into a market already contested by zero-commission brokers. Trade Republic alone serves more than 10 million customers in 18 European markets with about EUR 150 billion in assets.A Crowded Price WarPricing has already moved in this market. Trade Republic rebuilt its execution and set a EUR 1 settlement fee in July, after the EU ban on payment for order flow took full effect on June 30.Trading 212, which runs a zero-commission stock model and also earns interest on client cash, grew UK revenue 72% to GBP 277.6 million in 2025. Its funded accounts rose 69% over the year.XTB rolled out redesigned investment plans in five European markets in July, competing for the same recurring savers Mintos is targeting with its stock plans.From Loan Marketplace to Multi-Asset AccountMintos started in 2015 in Riga as a marketplace for retail investments in consumer and business loans. It holds an investment firm license supervised by Latvia's central bank, Latvijas Banka.It has since added bonds, exchange-traded funds, real estate, crypto exchange-traded products and a cash product called Smart Cash.Martins Sulte, chief executive and co-founder, said Mintos was now "the only place in Europe where you can hold stocks alongside ETFs" and those other assets in one account.Bitpanda, which began as a crypto broker, took a similar path and added leveraged stock and ETF trading in July, with no buy fee and a EUR 1 sell fee.Mintos's first stock list leans on heavily traded names in technology and semiconductors, financials, healthcare, energy and mining, and will grow over time, the company said. Non-euro stocks still carry currency risk even when priced in euros, the release noted.Almost one in ten adults in the European Union, or about 35 million people, bought or sold shares between 2022 and 2025, according to European Securities and Markets Authority (ESMA) data cited by Mintos.In Germany, 14.1 million people held shares, equity funds or ETFs in 2025, up two million on the year, the Deutsches Aktieninstitut found.This article was written by Damian Chmiel at www.financemagnates.com.