Morgan Stanley Expands Retail Crypto Access Through E*TRADE Rollout

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Skip to navigationSkip to main contentSkip to right columnADVERTISEMENTCryptoProwlThu, July 16, 2026 at 7:03 PM GMT+2 2 min readMorgan Stanley Expands Retail Crypto Access Through E*TRADE RolloutE*TRADE from Morgan Stanley (NYSE: $MS) has completed the rollout of crypto spot trading, giving eligible clients access to Bitcoin (CRYPTO: $BTC), Ethereum (CRYPTO: $ETH) and Solana (CRYPTO: $SOL) without leaving the brokerage platform.The service lets users buy, sell and hold the three assets through a linked zerohash account, with digital asset positions displayed alongside stocks and other traditional investments. Trading is priced at 50 basis points, while transfer functionality is expected later this year.Crypto trading is powered by zerohash through a separate non-brokerage account, with the firm handling execution and custody. Digital asset holdings are not covered by FDIC insurance or the Securities Investor Protection Corporation.More From Cryptoprowl:Stablecoin Market Cap Declines By $10 Billion