Then I realized solo founders have the same problem, just without a deadline from a recruiter. You have no marketing team and maybe 5 hours a week for marketing. The expensive mistake isn’t a bad post, it’s spending those hours on the wrong channel while your closest competitor has already figured out what works. So I built AdRadar as a side project. You add a direct competitor by domain and it shows you: Ads: what they run on Meta, Google and LinkedIn, which ads are new, which they stopped (usually the ones that didn’t work) Site: which pages they publish and how often, new or changed pages Voice of customers: their reviews and Reddit mentions, i.e. what people like and complain about Alerts: changes land in Slack / Telegram / email, so you don’t have to check manually The idea is to answer two questions fast: what is my competitor doing in marketing, and where should I put my limited time, instead of guessing. It’s early and I’m looking for honest feedback from other solo founders: Who is your closest competitor, and what do you wish you knew about their marketing? Would you actually check something like this weekly, or is it a one-time exercise? What’s confusing in the first 2 minutes? Link: adradar.digital. Happy to run a competitor of yours through it and share what I find if you drop the domain in the comments.   submitted by   /u/PopularLoquat9873 [link]   [comments]