Skip to navigationSkip to main contentSkip to right columnLi JunSun, July 5, 2026 at 5:00 PM GMT+2 8 min readA structural reset is underway in the global fashion system. Artificial intelligence is no longer operating at the edges of the industry but is increasingly embedded in how brands are discovered, interpreted and recommended.In China, this shift is accelerating through a rare convergence of policy alignment, commercial deployment, and deep-tech experimentation across fashion, retail, and consumer platforms.More from WWD