True meaning of copywriting is gone, and AI did make it worse

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Been writing for more than 10 years now and since past 2 years i have seen that copywriting has been commoditised heavily Earlier business marketing was simple, now with AI and tools, it has become a SaaS subscription If you write yourself, and client passes it through AI detection, the outcome shows plagiarism (which is like pot calling the kettle black) Most of my clients now want me to manage content, and my role is now more to manage inbound funnels (which is great) But the idea of true writing has vanished. Every piece of content is like an ad, which is not required most of the times (business thrives on connections and networking— which content helps you build) What do you think about this? Do you also see the same with your clients   submitted by   /u/Minimum_Boss9220 [link]   [comments]