Liberty Biberty is a mascot for Liberty Mutual, created by the Jim Henson's Creature Shop, depicted as a yellow ball of fur with a face and a crown resembling that worn by the Statue of Liberty.Liberty Biberty debuted in July 2026 with a series of advertisements for Liberty Mutual. The mascot was met with considerable backlash over the following months, including criticism for his simple design and for being generally annoying. The backlash increased in October 2026, resulting in a protest against the mascot in Boston, Massachusetts that month.Read More