A Fresh Brew: Trent set to serve up Caffe Nero at Westside, Zudio outlets

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Tata Group's Trent has entered into a licensing agreement with Caffe Nero to establish cafes in their retail stores. This decision follows unsuccessful negotiations with Tata Starbucks over a similar partnership. The differences included store formats, locations, and the desired prominence of the Starbucks brand. The terms of the Caffe Nero deal remain undisclosed, with potential for significant expansion in India.