3 Product Hunt prep mistakes that quietly kill day-one velocity

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I keep seeing the same three prep mistakes show up right before a Product Hunt launch. None of them are sexy. All of them cost you the morning. Tagline describes the stack, not the outcome PH visitors decide in a few seconds. “AI-powered X platform built with Y” loses to “Ship your first [outcome] in [time].” Cap is 60 characters. Write the outcome first, then cut. Gallery and first comment get finished the night before If your 1270×760 shots and maker first comment are still drafts on launch eve, launch morning becomes panic. Lock those at least a week out. First comment should already be paste-ready: short story, who it’s for, one clear ask for honest feedback (not “please upvote”). You go dark in the first four hours Day-one velocity is comments + replies as much as upvotes. Plan to be online from 12:01 AM Pacific. Reply within ~15 minutes while the thread is still warm. A dry run the night before (links, UTMs, who covers replies) beats last-minute copy tweaks at 2 AM. I put the full week-by-week list into a free interactive checklist (progress saves in the browser): https://www.launchpact.io/product-hunt-launch-checklist?utm_source=reddit&utm_campaign=lp_prep_mistakes_w1 Curious what burned you on a past launch — the boring stuff counts.   submitted by   /u/Competitive_Tune_590 [link]   [comments]