Pink cardholders can travel for free on government-operated city buses as well as long-distance buses, including routes to destinations such as Digha and Darjeeling. (Representational image)The Pink Card is an initiative launched by the West Bengal Government to provide free public bus travel for women. Rolled out on June 1, the scheme aims to reduce commuting expenses for female students, workers and daily passengers, enabling easier access to education, employment and other essential activities across the state.It was one of the key promises made by the BJP in its election manifesto, alongside the Annapurna Bhandar Yojana.https://indianexpress.com/article/cities/kolkata/free-bus-travel-for-women-in-west-bengal-begins-june-1-no-smart-card-yet-check-alternative-documents-10716916/What is the Pink Card?The Pink Card is an official identification card issued to eligible women in West Bengal. Key features and benefits include:Free Bus Travel: Cardholders can travel for free on government-operated city buses as well as long-distance buses, including routes to destinations such as Digha and Darjeeling. Bus conductors use ticket vending machines to perform physical or digital validation of the card before granting free passage.Targeted Eligibility: The benefit is intended for those in real need. High-income families, working professionals who voluntarily decline the benefit, and non-eligible groups are excluded so government funds prioritize those facing financial barriers.Required DocumentsTo apply for a Pink Card (either online or offline), you must submit the following documents and details:– Aadhaar Card (Identity proof)– Voter ID Card (Address/Identity proof)– Clear passport-sized photograph– Active mobile number for registration and updatesHow to apply for Pink CardYou can apply through either the online portal or offline channels.Option A: Online ApplicationStory continues below this adVisit the official West Bengal Government website at wb.gov.in and click on the Pink Card option on the homepage. Create an account using your full name and mobile number.Upload clear digital copies of your Aadhaar card, Voter ID card, photo, and other requested details; review your information and click ‘Submit’.Transport Department officials will verify your details. Once approved, the card will be issued and delivered.Option B: Offline ApplicationIn panchayat areas, visit your local Block Development Office (BDO), or in case of municipalities, visit your respective municipality office.Story continues below this adObtain the Pink Card application form from the office desk.Complete all required fields and attach physical copies of your Aadhaar card, Voter ID card, photo, and mobile details.Hand in the application for official verification.Rules to rememberShowing the verified Pink Card (physical or digital) is required to avail oneself of free travel.Pending Applications: Passengers whose applications are still being processed must pay regular bus fares until they receive their physical or digital Pink Card.Sweety Kumari is a seasoned journalist reporting from West Bengal for The Indian Express. With over a decade of experience in the media industry and eight years specifically with The Indian Express, she demonstrates considerable Expertise and Authority across a diverse range of critical beats. Experience & Authority Current Role: Journalist, The Indian Express, reporting from West Bengal. Extensive Tenure: Over 10 years of experience in the media industry, with a long association (8 years) with The Indian Express, contributing to a high level of Trustworthiness. Diverse Coverage: Covers crucial beats including Crime, Defence, Health, and Politics, alongside writing on trending topics. Investigative Focus: Possesses a keen eye for investigative and human-interest stories, demonstrating depth and skill in impactful journalism. Beat Versatility: Has honed her craft across diverse beats, including aviation and reporting on various incidents, ensuring well-rounded and comprehensive reportage. Career Start: Began her journalistic journey as an Entertainment and lifestyle journalist with a news portal in Kolkata, providing a foundational understanding of media landscape and audience engagement. Education Advanced Education: Holds a PG in Mass Communication from Jadavpur University, equipping her with advanced media theory and skills. Undergraduate Education: Holds an Honours degree in Journalism from Jaipuria College. Multilingual Skill: Her fluency in English, Hindi, Bengali, and Maithili enhances her reach and capability to connect with diverse sources and communities in the region, adding a layer of accessibility and authenticity to her reporting. Regional Roots: Originally from Bihar, she was brought up and educated in Kolkata (Kendriya Vidyalaya Salt Lake), giving her a deep, personal understanding of the cultural and political nuances of her reporting region. Sweety Kumari's combination of significant experience, specialization in key beats like Crime and Politics, and strong academic background makes her a trusted and authoritative contributor to The Indian Express. ... Read MoreStay updated with the latest - Click here to follow us on Instagram