EDII’s MoU with Pratyagra Foundation to develop entrepreneurship in Mysuru and Kodagu - The HinduPublished - August 12, 2026 06:29 pm IST - MYSURUThe Entrepreneurship Development Institute of India (EDII), Ahmedabad, has entered into a MoU with Pratyagra Foundation to implement the Micro Skillpreneurship Development Programme (MSDP) in Mysuru and Kodagu regions of the State.A statement here said the implementation framework for development of entrepreneurship through the MSDP targets 58.5% and 85.39% of the rural population of Mysuru and Kodagu regions respectively.“The initiative will leverage the regions’ rich agricultural and artisanal heritage, skilled rural communities, and the availability of locally sourced and GI-tagged products with market potential. As a result, new enterprises will be created and existing ones scaled up in domains such as handicrafts, food and agro, and household supplies, including coffee and coffee-based products,” the statement said.According to the Director General of EDII Sunil Shukla, the beneficiaries will be facilitated through product development, market access, access to finance, business development and technology support, thus addressing enterprise growth-specific needs.The statement also quoted Mysuru and Kodagu MP Yaduveer Krishnadatta Chamaraja Wadiyar stating that a “focused and strategic implementation framework” has been worked out between EDII and Pratyagra Foundation for the Micro Skillpreneurship Development Programme (MSDP) initiatives in the Mysuru and Kodagu regions. “It is a plan rooted in in-depth analysis, and I am sure it will lead to tangible impact,” Mr. Wadiyar is quoted as saying.Published - August 12, 2026 06:29 pm ISTSign in to unlock member-only benefits!Access 10 free stories every monthSave stories to read laterAccess to comment on every storySign-up/manage your newsletter subscriptions with a single clickGet notified by email for early access to discounts & offers on our products${ ind + 1 } ${ device }Last active - ${ la }