Advanced artificial intelligence tools capable of generating everything from code to video may have groundbreaking technology at their helm, but their path to monetization doesn’t appear as innovative. While their increasingly expensive subscription model may have sufficed so far, hyper-personalized ads are creeping into AI responses to make companies some extra bucks. On the other end of the spectrum is Apple, which has historically either bundled quality software with its hardware or charged for its services (either as a one-time fee or a monthly subscription), but never through ads. Apple Intelligence continues to follow the same philosophy, refraining from showing ads even in its AI tools available for free.And despite any lingering issues with Apple Intelligence, the absence of ads is increasingly its biggest draw.