Mark Cuban says small businesses are desperate for AI talent — and it's where job seekers should look first

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Skip to navigationSkip to main contentSkip to right columnADVERTISEMENTDanni SantanaSun, June 7, 2026 at 8:45 PM GMT+2 4 min readMark Cuban took to his X account to bang the AI-equals-job-opportunities drum again earlier this week.In a June 2 post (1), the business mogul and TV personality said that small businesses create roughly 60% of new jobs every year and that the percentage of jobs created by the sector will only increase.Must ReadRobert Kiyosaki says this 1 asset will surge 400% in a year and begs investors not to miss this ‘explosion’Prime US real estate was a rich person's game — then something changed. Now everyday Americans are getting a piece of the action for as little as $100Millionaires under 43 are reshaping investing — just 25% of their portfolios are in stocks. Here’s where their money is goingBecause of this, Cuban says that job seekers should start their search by applying to small businesses. Having AI skills additionally presents a way in for Americans because it makes it “easier and faster” for mom-and-pop operations to compete with larger corporations, he wrote.The post drew hundreds of comments and a few replies from Cuban himself. One X user rebutted Cuban’s stance arguing that smaller companies use AI to reduce headcount needed (2).“Not true,” Cubain replied. “They use it to do things they didn’t have enough time to do before.”He told another user (3): “The smallest businesses don’t have the depth of expertise in AI. They need the help. Kids coming out of college have that expertise.”Working at a small business will likely expedite your career skills, too. One user jokingly pointed out that joining a small business gives employees five years of experience in 14 months. To which Cuban simply replied (4) “Facts.”The AI job opportunityCuban’s is a big believer in the job opportunities AI can create at the small business level, even as major tech companies trim workforces to invest more in the technology. In the past year, he hasn’t been shy about sharing this advice with financial media outlets and on podcasts.He has said that just 14% of businesses have embedded AI across their organizations and that millions of companies do not have dedicated AI budgets due to sheer size. This translates into much of the economy underusing AI’s potential, which presents a ripe opportunity for job seekers, including college graduates, to find well-paying jobs.“Learn all you can about AI, but learn more about how to implement [it] in companies,” he said on the TBPN podcast last year. “Companies don’t understand how to implement all of that right now to get a competitive advantage.”It’s advice he’s even giving his own kids.Terms and Privacy PolicyPrivacy & Cookie SettingsMore Info