Skip to navigationSkip to main contentSkip to right columnADVERTISEMENTRuchi GuptaSun, June 7, 2026 at 5:30 PM GMT+2 4 min readRumble Inc. (RUM) is a Longboat Key, Florida-based "Freedom-First" technology platform that is no stranger to controversy. The company operates a rapidly growing video sharing, live streaming, and cloud services ecosystem. Founded in 2013 by CEO Chris Pavlovski, Rumble has emerged as the leading alternative digital media platform and is now aggressively pivoting toward AI cloud infrastructure. The proposed combination with equally controversial Northern Data AG unites Rumble's video platform, advertising network, and cloud services with Northern Data's approximately 22,000 GPUs and nine data center facilities, positioning the combined entity at the intersection of digital media, AI compute, and cloud infrastructure.Backed by nearly $1 billion in strategic investment from Tether, Rumble is transforming from a niche video platform into a diversified, AI-powered technology company with a significantly expanding total addressable market.More News from BarchartBillionaire Charlie Munger Was Asked Why Warren Buffett Is ‘So Much Richer’ Despite Being Partners — ‘Why Was Albert Einstein Poorer Than I Was?’Dear Qualcomm Stock Fans, Mark Your Calendars for June 24