Why AI startups cost more, not less to build: Investor insights from ET Soonicorns Summit 2025

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At the ET Soonicorns Summit 2025, Harshjit Sethi and Ritesh Banglani dismantled one of the most persistent myths in today’s startup ecosystem: that AI will make company building cheaper and faster. Instead, they argued, AI-native startups are proving to be far more capital-intensive than traditional ventures, yet also offer unprecedented opportunities for disruption.