After 40 Years, Dolly Parton Announces Dollywood Operations Coming to Orlando

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For decades, theme park fans have wondered whether Dolly Parton would ever take her beloved Dollywood brand beyond the Smoky Mountains in a way that directly brushes up against Walt Disney World. Orlando has long been considered the ultimate proving ground for theme park dominance. And while Dolly Parton has never publicly declared war on Disney, the idea of her expanding into Central Florida has lingered in the background for years.Now, after 40 years of building Dollywood into one of the most respected regional theme park destinations in the country, Parton is bringing Dollywood operations to Orlando in a way that feels deliberate. It may not be a full-scale theme park planted along International Drive. But it is the closest we have seen to a direct Orlando connection yet—and that’s not by accident.Credit: DollywoodAccording to a recent announcement, Dollywood is partnering with Allegiant Air for a one-day-only themed flight experience departing from Orlando Sanford International Airport (SFB) on November 6, 2026. The flight, cleverly designated as Allegiant Flight #925—a nod to Parton’s iconic “9 to 5”—will transport guests from Orlando to McGhee Tyson Airport (TYS) in Knoxville, Tennessee.A Strategic Orlando ConnectionThe themed “fan flight” is not just a novelty. It is a branded experience from gate to landing. Passengers can expect gate celebrations, live entertainment, in-flight Dolly Parton trivia, exclusive merchandise, and themed food and beverages. In other words, this is Dollywood programming embedded directly into the Orlando travel market.Knoxville’s McGhee Tyson Airport sits roughly an hour from Dollywood’s Pigeon Forge home. By launching the experience from Orlando, Dollywood is speaking directly to one of the largest and most theme park–savvy audiences in the world.For years, Central Florida has been synonymous with Disney. Universal Orlando Resort has carved out its space. SeaWorld and other regional players compete for tourism dollars. Dolly Parton’s Dollywood has stayed rooted in Tennessee—focused on its Appalachian heritage, family-friendly atmosphere, and award-winning seasonal festivals.But this flight places Dollywood’s branding, marketing, and operations squarely inside the Orlando ecosystem, even if only for a day.Exclusive Park Experiences for Orlando TravelersThe experience does not end when the plane lands. Passengers who purchase Dollywood tickets for November 7 will receive complimentary exclusive ride time opportunities, special treats, and reserved show seating. The visit coincides with Dollywood’s Smoky Mountain Christmas, a 15-time Golden Ticket Award winner for Best Theme Park Christmas Event.There is also a bundled package option for travelers that includes up to 25% off select resort stays, a $100 resort credit, two Dollywood tickets, and transportation to the park. These packages apply to Dollywood’s DreamMore Resort and Spa and HeartSong Lodge & Resort.From a business standpoint, this is a coordinated move. It connects Orlando-based travelers to Dollywood’s on-site lodging, seasonal events, and newest attractions in a curated way.One of those attractions is NightFlight Expedition, an immersive indoor adventure coaster opening in spring 2026. The ride will pay tribute to the bioluminescent fireflies of the Smoky Mountains. Its timing aligns closely with the themed flight announcement, creating a fresh reason for Orlando-based theme park fans to consider Tennessee for their next getaway.