Baroda Stud Consigning has announced the appointment of Sarah Kelly as bloodstock and marketing executive ahead of the upcoming sales season.A graduate of the University of Limerick with a degree in Equine Science, Kelly holds a Certificate in Thoroughbred Breeding Management from the Irish National Stud, where she was awarded both the Veterinary Award and a Certificate of Distinction. Her skillset includes a Diploma in PR and Marketing Communications, further strengthening her knowledge across both bloodstock and communications.Kelly joins the County Kildare-based operation following her participation in the Godolphin Flying Start programme (2022-2024), where she gained extensive international experience across Ireland, Australia, the United States, the UK and the UAE. Her industry experience also includes time with international operations such as Spendthrift Farm, Thoroughbred Breeders Australia and George Boughey Racing.“I am delighted to be joining the team at Baroda,” said Kelly. “Having previously worked with the organisation, I thoroughly enjoyed my time here and am excited by this new opportunity. I look forward to working closely with the team to support their clients, breeders and clients alike.”In her new role, Kelly will work with David Cox and Tamso Doyle Cox, along with head of sales Padraic Gahan, across all aspects of the consigning business, including sales logistics, client liaison, marketing, photography and content creation, whilst playing a key role in the continued development and growth of Baroda's digital sales offering.Tamso Doyle Cox said, “David and I are delighted to welcome Sarah to our team. She brings a rare combination of international experience, strong industry knowledge and a genuine enthusiasm for the thoroughbred sector, as well as being very familiar with all aspects of Baroda having worked here over the years, so she has been able to hit the ground running.“This is a role we have been keen to develop as the business continues to grow, particularly in the digital sales space. Sarah will join Padraic Gahan and will play an important role in strengthening our engagement with clients and in further developing our online consignment offering.”David Cox added, “It is important to keep driving on the business and we think Sarah will be a great addition to our office team, including Bridget and Michelle. While we have embraced online sales, we needed to strengthen our team and our offering and Sarah will be a key part of that element of the business too.”The post Sarah Kelly Named Bloodstock and Marketing Executive at Baroda Stud Consigning appeared first on TDN | Thoroughbred Daily News | Horse Racing News, Results and Video | Thoroughbred Breeding and Auctions.