Meta Launches $1.5 Million Competition For New Quest Apps & Significant Updates

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The Meta Horizon Start Developer Competition 2025 will award new Quest apps and "significant" updates a total of $1.5 million in 32 prizes of up to $100,000.Meta Horizon Start, originally called Oculus Start years ago, is a program run by Meta that gives VR/MR developers direct access to Meta developer relations staff as well as a community Discord and "exclusive Meta events, advanced technical education, community mentorship, software credits, go-to-market guidance, and more".Now, Meta is running a competition for Horizon Start Program developers to build or significantly update Quest apps across entertainment, "lifestyle", and gaming:Best Entertainment Experience: "An experience that makes consuming or watching content more immersive, interactive, and innovative than traditional formats."$100,000 winner$60,000 runner-up$30,000 honorable mentionBest Lifestyle Experience: "An experience that enhances peoples’ daily lives, how they get things done, learn new skills, or connect with others around shared interests."$100,000 winner$60,000 runner-up$30,000 honorable mentionBest Social Game: "A game that connects people in real time to play together online or in a colocated space."$100,000 winner$60,000 runner-up$30,000 honorable mentionBest Casual Game: "A game that is accessible, single-player, and designed for quick, engaging fun."$100,000 winner$60,000 runner-up$30,000 honorable mentionJudge’s Choice: "This award is given to experiences that push the boundaries of what’s possible and have created something truly unique and innovative."$30,000 each for 6 winnersAdditionally, there are eight "special awards" for implementing specific features or using specific SDKs and toolkits:Best Implementation of Hand Interactions$50,000 each for 3 winnersBest Use of Passthrough Camera Access with AI$50,000 each for 3 winnersBest Immersive Experience Built with Spatial SDK$50,000 each for 2 winnersBest Immersive Experience Built with Immersive Web SDK$30,000 each for 2 winnersBest Android App Leveraging Features Unique to Meta Quest$25,000 winnerBest Android Utility App$25,000 winnerBest Android App for Travel Mode$25,000 winnerBest Experience Built with React Native$25,000 winnerEntries can be entirely new projects or "significant" updates for an existing Quest app, with Meta citing adding hand tracking support, mixed reality, or multiplayer as examples of "significant".The new competition comes late in a year where Meta has awarded the creators of smartphone-focused Horizon Worlds a total of $3.5 million across three competitions, and may allay concerns that the company is only focused on Horizon Worlds with no further interest in apps.The deadline for submitting a project for consideration is December 9, and interested developers can enter the competition at this URL. If you're not already a Meta Horizon Start member, you'll need to apply first.