Mozilla Firefox is getting a brand refresh, complete with a (seriously) cute new mascot called Kit. “Kit’s our new [Firefox] mascot and your new companion through an internet that’s private, open and actually yours”, Mozilla say on a landing page introducing the agile, flame-coloured fox. To celebrate Kit’s unveiling official merchandise emblazoned with the new mascot is available to buy in the USA and Europe, including t-shirts, stickers and a travel mug. For desktops, a browser new tab page background featuring the vulpine’s distinctive tail is selectable. This is Mozilla’s latest ride at the rebranding rodeo. Last year a major […]You're reading Meet Kit, the Official — and Seriously Cute — New Mascot for Firefox, a blog post from OMG! Ubuntu. Do not reproduce elsewhere without permission.