The Jamie Culture Live In Concert show failed to live up to expectations for the organizer, the artist, and sections of the audience during the event held on Friday, May 1, at Theatre Labonita.The concert registered an underwhelming turnout, raising questions among those who attended, as the overall organization appeared disjointed and poorly executed.One of the early disappointments was the event’s photo backdrop, which many revelers described as unimpressive and confusing in design. Some attendees were seen laughing and questioning the level of planning behind the concert setup, leaving a section of fans visibly dissatisfied.When Jamie Culture eventually stepped onto the stage, he opened his performance in an unusual manner. Instead of immediately diving into music, the singer engaged the audience in what felt more like a lecture session. He began with a nursery-style chant of “Are we together?” before asking the crowd to state the day’s date and explain the significance of Labour Day through a show-of-hands interaction that lasted close to an hour.The extended discussion left some attendees feeling the artist appeared unprepared for a concert setting. His stage outfit also drew mixed reactions, as he performed dressed in a white T-shirt printed with his own image paired with a grey coat, a sharp contrast to the elaborate designer outfits many artists typically showcase during headline concerts.Despite the challenges, notable artists showed support by attending the show, including Mary Batta, Feffe Bussi, and Mikie Wine, alongside a lineup of emerging performers whose names were less familiar to sections of the audience.Toward the end of the concert, Jamie Culture openly addressed the event organizer on stage, urging better promotion if future collaborations were to happen. Mungu Feni Teams Up with Nigeria’s Fiokee, Skerz Beatz on over Shs300M ProjectHe emphasized that inadequate advertising had affected attendance despite the popularity of his music.Whoever organized this concert, I advise you to promote it. I say this with a sober mind. If you’re dealing with me, you have to advertise. If you don’t have money, personally, I have some money with me.Interestingly, while attendance was low, fans who were present sang along word-for-word to many of his songs, showing strong appreciation for his music. He maintained that the call for better promotion reflected sentiments shared by the fans themselves.The post Do better promotion next time – Jamie Culture concert falls short of expectations appeared first on MBU.