Ahead of the upcoming World Travel Market (WTM) London 2025, the Uganda Tourism Board (UTB) team, accompanied by a delegation of private sector representatives, paid a courtesy visit to the Uganda High Commission in London. The team was warmly received by Ambassador Nimisha Madhvani, Uganda’s High Commissioner to the UK, and the embassy staff for a briefing and coordination meeting in preparation for Uganda’s participation in one of the world’s leading tourism trade exhibitions.The meeting provided a platform to finalize logistical arrangements, align promotional strategies, and strengthen collaboration between UTB, the private sector, and the High Commission. The Uganda delegation pose for a photo ahead of the expoKey discussions focused on ensuring a strong, unified presence for Uganda under the “Explore Uganda, The Pearl of Africa” brand. Updates on stand layout, media engagement opportunities, and networking events scheduled during the expo were also reviewed.As part of the engagement, UTB conducted a destination training session highlighting Uganda’s diverse tourism attractions, emerging investment opportunities, and ongoing efforts to increase visitor arrivals from the UK and European markets.Ambassador Madhvani commended UTB and the private sector for their steadfast efforts to promote Uganda internationally, reaffirming the embassy’s commitment to providing support throughout WTM London 2025.Speaking during the meeting, UTB’s Chief Executive Officer, together with private sector representatives, expressed appreciation to the High Commission for its continued partnership. They emphasized that such collaboration enhances Uganda’s visibility and strengthens its credibility in global tourism and investment circles.Uganda’s participation at WTM London 2025 underscores the country’s ambition to position itself as a must-visit destination for nature, culture, adventure, and investment, while showcasing the warmth and diversity that make Uganda truly “The Pearl of Africa.”The post Uganda Gears Up for a Strong Showcase at World Travel Market London 2025 appeared first on The Insider.