Skip to contentHome page Seeking Alpha - Power to InvestorsApr 10, 2026, 6:10 AM ETGENZVanEck5.26K FollowersCommentsSummaryGen Z was born into digital finance; 93% use P2P payment apps and cash preference has collapsed to just 7%.Three pillars define how this generation lives - GENZ covers digital finance, gig platforms, and online sports betting equally.U.S. online betting revenue exploded 55x in just seven years.primeimages/E+ via Getty ImagesGen Z and younger millennials have reshaped finance, work, and entertainment. The GENZ ETF captures the companies built to serve the economy they created.Meet the Consumer Who's Never Written a Check: The Case for theThis article was written byVanEck5.26K FollowersVanEck is a global asset management firm offering ETFs, mutual funds, private funds, model portfolios, institutional strategies, separately managed accounts, as well as UCITS funds. Since our founding in 1955, putting our clients’ interests first, in all market environments, has been at the heart of the firm’s mission. VanEck has a long history of looking beyond financial markets to spot trends that create meaningful investment opportunities. We were one of the first U.S. asset managers to give investors access to international markets, which set the tone for identifying asset classes and themes such as gold investing in 1968, emerging markets in 1993, and exchange traded funds in 2006 that later helped shape the investment industry. The firm oversees $161.7 billion in assets as of September 30, 2025. Disclosures: http://ow.ly/SZ9450N5qTJ.CommentsTo ensure this doesn’t happen in the future, please enable Javascript and cookies in your browser.Is this happening to you frequently? Please report it on our feedback forum.If you have an ad-blocker enabled you may be blocked from proceeding. Please disable your ad-blocker and refresh.