Fellow copywriter here... I've used many tricks and hacks to get people over the edge and one hack that seems to be working for me is to be authentic and berate my own product. What I mean by this is if I'm selling eBooks, I'll talk about how the eBook was bad, how it didn't convert and what I learnt from it. (eBook is just an example) Don't know why but sales tripled for my client's email list with just that one email campaign. Then I used this hack for my other clients as well and there it was again. Obviously don't abuse this hack, but it seems to be working wonders for me.   submitted by   /u/Aggressive_Taro2107 [link]   [comments]