This season, BIBS is turning up the colour with Fusion, a vibrant, design-led Studio collection that reimagines baby essentials through bold contrasts and unexpected colour pairings. Inspired by the art of colour-blocking, Fusion celebrates individuality, offering ten expressive colourways and three new pacifier box shades for babies, and parents, who aren’t afraid to stand out.The collection is all about playful self-expression from day one. With fun, imperfect designs, Fusion proves that style and personality start early, all while keeping safety, quality, and comfort front and centre.Part of BIBS’ seasonal Studio Collection, Fusion pushes the boundaries of traditional baby products, turning everyday essentials into feel-good charms for families who love to make a statement.Founded in Copenhagen, Denmark, BIBS has been revolutionising pacifiers since 1978 with the iconic Colour pacifier. Known for contemporary design and premium quality, BIBS now offers a full range of baby essentials that blend functionality, safety, and style. Today, BIBS products are available in over 80 countries and 9,000 retail locations worldwide.•