The Stop Killing Games movement hits a bit closer for Ubisoft than some companies in part because the publisher is facing a lawsuit for shutting down the servers for The Crew last year. During an Ubisoft shareholders meeting, CEO Yves Guillemot was asked to address the goals of Stop Killing Games and he replied that games aren't meant to "last forever."Ubisoft shared the text of the shareholders meeting (via Game File), Guillemot said, "You provide a service, but nothing is written in stone and at some point the service may be discontinued. Nothing is eternal. And we are doing our best to make sure that things go well for all players and buyers, because obviously support for all games cannot last forever. But that's an issue that we're working on. That's something that the industry at large is working on, to minimize impact on players. But clearly that's something you need to factor in."Stop Killing Games was started last year by YouTube host Ross Scott in the aftermath of Ubisoft's decision to sunset The Crew. The movement challenges the legality and ethics of publishers' decisions to shut down games that have previously been sold to consumers. The EU lobbying association Video Games Europe recently responded that Stop Killing Games' proposals to keep older games alive "would curtail developer choice by making these video games prohibitively expensive to create."Ubisoft isn't the only company taking older games offline. BioWare's Anthem will be shutting down in January 2026. Last year, Sony's Concord only lasted a few weeks before it was also shut down.