Bill Zanker, a longtime ally of US President Donald Trump, is leading an effort to raise at least $200 million to prop up the Official Trump meme coin, reports have disclosed.The bid is being run through a vehicle called Fight Fight Fight LLC, and backers say the fundraising could climb as high as $1 billion, though the deal is not guaranteed to close.Rescue Plan Targets Market PressureAccording to Bloomberg and people familiar with the effort, the token has lost most of its value since launch, sliding from $75 in January to around $8 today — a drop of more than 90%.Zanker’s pitch is to build a digital-asset treasury that would buy and support the token to steady trading and rebuild investor interest.Trump has shown visible support for the initiative; in May 2025 he met privately with leading holders after a social campaign that let top contributors win a place at a dinner. Organizers kept a live leaderboard tied to the token, but the event had little effect on price.According to Bloomberg, Fight Fight Fight LLC, issuer of the TRUMP token, plans to raise at least $200 million to establish a Digital Asset Treasury (DAT) for accumulating the struggling “Trump memecoin.” The company is run by Donald Trump’s longtime associate Bill Zanker, and…— Wu Blockchain (@WuBlockchain) October 8, 2025Token Control And Supply IssuesAccording to Messari data, only 20% of the total supply is currently unlocked, leaving a circulating market value at roughly $1.5 billion.The remaining 80% of tokens were locked at launch and are due to be released over time. That high concentration of locked supply, much of it held by entities tied to the US President, is a persistent worry for traders because future releases could swell supply and pressure prices.Rival Token Gains StrengthWhile the Trump token flounders, World Liberty Financial’s WLFI has pulled in major backing. Reports show ALT5 Sigma holds about $1.3 billion of WLFI.CoinGlass data indicates roughly $82 million left the WLFI perpetual market during a recent squeeze, trimming total value locked to $630 million.Community sentiment tracking slid from 79% to around 75%, and more than 4% of investors shifted from bullish to bearish on certain platforms, according to market trackers.Whales And Exchanges ActiveMeanwhile, Arkham Intelligence flagged that large crypto players have been accumulating WLFI in recent days, with centralized platforms like Robinhood, Bitget, Bitpanda, and Indodax investing over $30 million collectively.At the same time, exchanges including Binance, MEXC, and Coinbase pared small slices of their WLFI holdings, each selling under 1% of their reserves.Featured image from Getty Images, chart from TradingView