The Marvel Cinematic Universe has always maintained tight control over its marketing rollouts, carefully orchestrating when and where fans get their first glimpses of upcoming blockbusters. From surprise drops during Super Bowl commercial breaks to strategically timed reveals at Comic-Con, Marvel Studios and Disney have perfected the art of building anticipation while maintaining secrecy around their most anticipated projects. However, in an era where a single smartphone recording can spread across social media platforms within minutes, reaching millions of viewers before studios can issue takedown notices, that control has become increasingly difficult to maintain.Both Images Credit: Marvel StudiosThe challenge of protecting exclusive content has intensified as theatrical experiences become prime targets for illegal recording and distribution. Fans eager to share breaking news or generate engagement on social media platforms often pull out their phones the moment something exclusive appears on screen, creating a cat-and-mouse game between studios attempting to preserve the theatrical experience and audiences hungry for immediate access to content. This tension has forced entertainment companies to adopt increasingly aggressive measures to protect their investments, particularly when debuting footage from tentpole releases that represent hundreds of millions of dollars in production and marketing spending.Now, as Disney prepares to unveil the first teaser for Avengers: Doomsday in front of Avatar: Fire and Ash on December 19, 2025, the studio is taking an unusually direct approach to the piracy problem. According to reports from Avengers Updates on social media, Disney will show an anti-piracy policy PSA immediately before the Doomsday teaser plays, essentially warning theater audiences not to record the footage before they even see it. This preemptive strike represents a notable shift in how studios are addressing unauthorized recording, moving from reactive takedowns to proactive deterrence at the moment of potential violation.The first teaser for ‘AVENGERS: DOOMSDAY’ is officially 1 minute and 27 seconds long.Disney will be showing an “Anti Piracy Policy” PSA right before it plays.(via @MikeTheProgram) pic.twitter.com/YfA6mkytr5— Avengers Updates (@AvengersUpdated) December 13, 2025The Trailer Details