Should You Buy the Dip in Nike Stock for 2026?

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Their Q4 CY2025 revenue came in at $12.43 billion, topping forecasts even though sales were flat from a year earlier.​ That “beat-without-growth” pattern is showing up across footwear as demand cools and classic styles lose momentum.​Nike’s bigger headache right now is China, where weaker demand is colliding with tariff-driven cost pressure. This has translated directly into pressure on the share price, not just the headlines, as the stock has been repriced lower to reflect slower growth and tighter profitability.2 Dividend Kings Quietly Beating the Market This YearApple Just Released a New AI Model. Should You Buy AAPL Stock Here?Broadcom (AVGO) Stock Options Are Signaling Pensiveness. Here’s Why the Fear Might Be Unwarranted.Stop Missing Market Moves: Get the FREE Barchart Brief – your midday dose of stock movers, trending sectors, and actionable trade ideas, delivered right to your inbox. Sign Up Now!With shares hovering in the high‑$50s and 2026 rapidly approaching, a crucial question hangs over the swoosh. Is Nike’s pullback a rare chance to buy a blue‑chip leader at a discount, or a value trap in the making for the year ahead​? Let’s find out.Nike (NKE) designs, markets, and sells athletic footwear, apparel, and equipment worldwide from its base in Beaverton, Oregon, and carries a market value of about $84.6B. Their capital‑return profile includes a forward annual dividend of $1.64 per share, which equates to a cash yield of roughly 2.79% for shareholders at today’s levels.NKE is trading at $57.34 as of Dec. 23, down 24.22% year-to-date (YTD) and 25.3% over the past 52 weeks, keeping the stock firmly in “dip” territory for 2026‑focused investors.​www.barchart.comThis pricing still reflects expectations for a recovery rather than a broken story. It trades at a forward P/E of 36.75x versus a sector median of 19.90x, signaling that the market continues to assign Nike a clear premium on earnings power and growth, even after the recent slide.​Their recent earnings snapshot, for the quarter ending November 2025, helps explain why the market has not fully abandoned that stance while still punishing the stock. This report showed EPS of $0.53 against a $0.37 estimate, a $0.16 beat that translated into a 43.24% positive surprise and reinforced that execution remains stronger than headlines around China softness and tariffs might suggest.It also detailed Q4 CY2025 revenue of $12.43 billion versus a $12.22 billion consensus, a 1.7% beat that still left sales essentially flat year on year and highlighted how growth has cooled even as guidance continues to clear a lowered bar. The release noted adjusted EBITDA of $1.19B versus expectations of $917.3 million, implying a 9.6% margin and roughly a 30% beat; this shows that Nike is still finding efficiencies and protecting profitability where it can while the top line pauses.Terms and Privacy PolicyPrivacy & Cookie SettingsMore InfoS&P 5006,932.05 +22.26 (+0.32%)Dow 3048,731.16 +288.75 (+0.60%)Nasdaq23,613.31 +51.46 (+0.22%)Russell 20002,548.08 +6.96 (+0.27%)VIX13.47 0.00 (0.00%)Gold4,502.80 -2.90 (-0.06%)Trending tickersBTC-USD Bitcoin USD 87,851.86 +244.05 (+0.28%)ETH-USD Ethereum USD 2,945.01 -1.30 (-0.04%)XRP-USD XRP USD 1.86 +0.00 (+0.13%)SOL-USD Solana USD 123.12 +0.26 (+0.21%)GROQ.PVT Groq 29.78 0.00 (0.00%)PortfolioSign in to access your portfolioSign inTop gainersEWTX Edgewise Therapeutics, Inc. 27.29 +5.55 (+25.50%)PSNYW Polestar Automotive Holding UK PLC 7.40 +1.00 (+15.63%)TVTX Travere Therapeutics, Inc. 40.28 +4.92 (+13.91%)PSNY Polestar Automotive Holding UK PLC 17.18 +2.05 (+13.55%)PATH UiPath Inc. 17.16 +1.20 (+7.52%)Top losersASTS AST SpaceMobile, Inc. 78.05 -7.62 (-8.89%)HYMC Hycroft Mining Holding Corporation 24.96 -2.18 (-8.03%)QBTS D-Wave Quantum Inc. 27.52 -1.60 (-5.49%)BETA BETA Technologies, Inc. 30.12 -1.50 (-4.74%)PPTA Perpetua Resources Corp. 26.58 -1.12 (-4.04%)Most activeNVDA NVIDIA Corporation 188.61 -0.60 (-0.32%)PLUG Plug Power Inc. 2.1000 +0.0500 (+2.44%)TSLA Tesla, Inc. 485.40 -0.16 (-0.03%)INTC Intel Corporation 36.16 -0.19 (-0.52%)NKE NIKE, Inc. 60.00 +2.66 (+4.64%)Top economic eventsEarnings eventsMy earnings eventsEarnings events