Blind box collectibles have quickly become a cultural phenomenon, where collectors purchase mystery boxes to complete sets of miniature figures without knowing which character they will receive. This combination of uncertainty and the excitement of collecting has led to addictive buying habits, making brands like Labubu and Pop Mart immensely successful. Social media, particularly TikTok, plays a significant role in this trend, with unboxing videos attracting millions of views as collectors share their rare finds or express their disappointments with duplicates. This viral content increases interest in the phenomenon. Recently, Disney has introduced its own version of the Labubu experience.The Disney Drop Shop at Disney Springs, Bringing Pop Mart and Blind Box Collectibles to Walt Disney World @DisneySprings @popmart_us https://t.co/hwAfbSVySV— Fantasy Land News (@fantasylandplus) November 21, 2025Recently, Disney entered this market with The Disney Drop Shop at Disney Springs, featuring blind box collectibles of beloved Disney, Pixar, Star Wars, and Marvel characters. Located in the Marketplace Co-Op, the shop has generated excitement on social media, prompting collectors to showcase their unboxings.By adopting the Labubu blind box model, Disney is tapping into the collector culture while leveraging its vast intellectual property. The shop appeals to passionate Disney collectors, offering mystery boxes for casual buyers and complete cases for those willing to pay more to guarantee their desired items, catering to both types of customers..What The Disney Drop Shop OffersThe store features blind box collectibles from multiple brands, including Cosbi, Beast Kingdom, and Pop Mart, the same company behind the viral Labubu toys that have dominated social media and created a collecting frenzy worldwide. The collections are displayed in glass cases throughout the shop, allowing guests to see what figures exist in each set while maintaining the mystery of which specific character they’ll receive when purchasing individual boxes.Disney offers a wide range of collections featuring its popular characters. One collection includes Winnie the Pooh characters designed as fun balloons by Cosbi. Star Wars fans can find several items, including a plush keychain set of Ewoks that was teased when the shop opened. There is also a Stitch Little Emotions mystery box that features the alien character expressing various emotions. @katieandspencer We made it to the new Blind Box store at Disney Springs! Not much in the way of PopMart or keychains, so it seems like they aren’t keeping up with that popular inventory unfortunately. Luckily for us they had some unique options we hadn’t seen before! Store is located inside the Marketplace Co Op! #blindbox #disney #unboxing #marvel #disneysprings ♬ Zoo – From “Zootopia 2” – Disney & Shakira Newer collections include a Disney Villains tower set. This features characters like Scar, Jafar, and Maleficent in both her witch and dragon forms, as well as Cruella and Ursula. There is also a surprise character in this set. Another collection shows Chip ‘n’ Dale, the chipmunk duo, playing with food and condiments in various poses.The Toy Story Peek-A-Boo collection includes characters like Rex, Hamm, Buzz, Woody, Bullseye, and Bo Peep, all playing the classic children’s game.Disney Pricing and Purchase LimitsIndividual mystery boxes range from $7.99 to $20.99, depending on the collection and brand, with most falling in the $16.99 to $19.99 range. These prices align with other blind box collectibles on the market, making them accessible impulse purchases for many Disney Springs visitors while still representing a meaningful expense for collectors attempting to complete entire sets through individual box purchases. @wdw.disney.couple We are trying DROP BOX at Disney Springs for the first time. Did you get what we were hoping for, check out our unboxing!! Have you done it yet? #disneysprings #disneyspringsorlando #disneyspringsflorida #disneydropbox ♬ original sound – WDW Disney Couple For collectors who want guaranteed complete sets without the risk of duplicates, full cases are available at significantly higher prices that reflect purchasing every figure in the collection. The store implements purchase limits to prevent resellers from buying excessive inventory: guests can purchase maximum of two single boxes per style per person or one full case per person. These restrictions help ensure broader availability while still allowing serious collectors to acquire what they want.The Virtual Waitlist SystemOn opening day, Friday November 21, 2025, The Disney Drop Shop implemented virtual waitlist system to manage overwhelming demand as collectors flooded the location eager to purchase the new mystery boxes. The waitlist controlled entry into the relatively small retail space, preventing dangerous overcrowding while ensuring guests could browse and shop comfortably once admitted.Since opening day, the virtual waitlist is only used as needed when crowd levels warrant it. During less busy periods, guests can enter freely without waiting, though the shop monitors capacity and implements the waitlist system when necessary to maintain safe and comfortable shopping conditions.Recycling Innovation at DisneyRecognizing that blind box collecting generates substantial cardboard and plastic packaging waste as collectors open multiple boxes in search of specific figures, The Disney Drop Shop has incorporated a recycling station in the area. These dedicated receptacles enable guests to dispose of packaging materials responsibly, rather than creating trash or taking unwanted boxes back to their hotels and resorts. This environmental consideration addresses one of the legitimate criticisms of blind box culture while making it convenient for collectors to manage the packaging waste generated by their purchases.TikTok’s ResponseThe Disney Drop Shop has become a viral sensation on TikTok, where collectors share unboxing videos, showcase their completed collections, and document their experiences in pursuit of specific figures. The combination of Disney’s massive fanbase and the inherently shareable nature of blind box unboxing creates a perfect storm for social media content that generates views and engagement. @mainstreetorlando New Blindboxes at the Disney Springs: The Disney Drop Shop #disneyworld #disneymerch #blindbox #waltdisneyworld #fyp ♬ original sound – Josi TikTok users post videos of their mystery box hauls, react to pulling rare or duplicate figures, and create content around completing entire collections. The visual nature of the collectibles, combined with the emotional reactions to successful finds or disappointing duplicates, makes compelling content that resonates with both Disney fans and general audiences interested in collecting culture.Why This Works at DisneyThe Disney Drop Shop thrives by combining key elements that appeal to collectors. Disney’s vast catalog offers diverse themed collections, while the blind box format adds excitement and the thrill of completing sets. Located at Disney Springs, it provides a shopping experience unmatched by online retailers. Reasonably priced individual boxes attract casual buyers, while full cases appeal to dedicated collectors.Credit: Erica Lauren Inside the MagicDisney collectors are renowned for their loyalty, ensuring a strong demand for high-quality collectibles featuring their favorite characters. The Disney Drop Shop meets this demand in a format that has already seen great success in the broader collectibles market. By creating an experience similar to the Labubu style, Disney retains value that would otherwise go to third-party blind box manufacturers, all while leveraging intellectual property that already garners a passionate following.The Disney Drop Shop at Disney Springs marks Disney’s strategic entry into the growing blind box collectibles market. The enthusiastic response on TikTok demonstrates that the concept resonates with both Disney fans and general collectors seeking their next obsession.The post Disney Creates Its Own Labubu Experience and Collectors Are Losing It appeared first on Inside the Magic.