Credit: Joe Maring / Android AuthorityThe big postpaid carriers have been the dominant force in the cellular market since its inception, but rising prices and increasing competition are pushing more consumers toward prepaid. These options now range from bare-bones budget plans to services nearly identical to postpaid, yet the sheer number of prepaid brands can be overwhelming. Some advertise heavily, but many remain obscure. Are these lesser-known carriers worth your attention, or is the risk too high? It really depends on what you want and how much risk you’re willing to take.First, it’s important to understand that there’s no clear line on what qualifies as a lesser-known carrier, as it comes down more to your individual knowledge about the industry. Thanks to increased advertising, you’ve likely at least heard of Boost Mobile, Mint Mobile, Cricket Wireless, Metro by T-Mobile, and maybe even a few other options like Tello or Total. Still, if a carrier is an absolute unknown to you, it pays to do your homework.